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How to Nail Your Product Photography

Product Photography That Drive Sales

eCommerce has revolutionized sales for many retail brands, but selling online comes with its own set of challenges. One of the toughest problems you’ll face as a brand is how to create an online experience that drives sales. The answer: Photography that converts.

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Related Reading:
** The Best Cameras For Product Photography
** Photo Series Inside Garment Center Factories
** Creating A Men’s Minimalist Button Down
** Free Photo Editing Tools

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3 Ways to Save Money When Starting Your Brand

3 Ways to Save Money When Starting Your Brand

Starting a new brand requires endless amounts of time, energy, and most of all funds. It can be difficult to define a budget for building and maintaining your brand. But it’s a good idea to prioritize your spending. Before you spend any money, be sure that what you choose to invest in will help produce the products you envisioned.

See our tips

Related Reading:

** Creating Independence Through Entrepreneurship
** The Difference Between Sales and Marketing
** How to Negotiate Minimums
** How to Build a Website with Less than $200

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3 Tips for Your First Factory Meeting

Planning Your First Meeting With A Manufacturer

Planning a face-to-face meeting with a potential manufacturer is an essential step to realizing the creation of your brand or product. Not only does it give you the opportunity to see the facility and equipment available to produce your goods, but it also lets you know if you are compatible with the manufacturers themselves in terms of their work ethic and personality. Here are three things to consider before meeting with a manufacturer.

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Related Reading:
** Production Tips for Beginners
** What is Maker’s Row Project Dashboard?
** Negotiating with Manufacturers
** Create a Production Timeline

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Make Your Children’s Products Safe With These Tests

3 Safety Tests for Designing Children’s Products

With the school year approaching for parents, back to school retail season is in full swing for many children’s apparel and toy brands. If you are selling clothing or soft goods for kids, you may want to consider common safety standards required by the Consumer Product Safety Commission (CPSC).

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** Learn About Children’s Wear from the Founder of PaperGirl Collection!

This Thursday at 2PM EST we will be talking with Ana Bianchi, the founder and designer of the children’s wear line PaperGirl Collection, on Maker’s Row Live! Join us at facebook.com/makersrow!

Related Reading:

** How Running a Business Affects our Kids
** Starting a Children’s Clothing Line
** Learning Curves of Starting Your Own Business
** Using and Misusing “Made in USA”

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How This Brand Brought Their Activewear Accesory To Life

OrangeMud’s Hydration Pack

Bringing a new product to market is a ton of fun, but crazy stressful too. An idea in your head can seem flawless, and it may even be until you get to 98% complete. This is usually where the oh I didn’t think about that۝ phase comes in where you realize a critical flaw. Things have a way of working out though, and most of my challenges are solved by stepping away for a bike ride or run which opens the creative thought process. Designing is only the first step, often one of the easiest, so take a gander through the phases that we go through to bring a new pack to life!

** Check Out More of Our “Idea to Product” Series!
** Burger Lift: From Concept to Countertop
** Creating a Minimal Men’s Button Down
** Upscale Lingerie Brand
** Handbags at Lauren Cecchi

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Think Outside the Box: How to Get Packaging Perfect

5 Mistakes People Make When Ordering Packaging

We teamed up with Packlane to talk about ordering the right packaging for your brand, from picking a box that’s too flimsy or small, to choosing a design that doesn’t accurately reflect your brand. Here are easy measures you can take to avoid the heartache and reap the full rewards of online shopping for your business.

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Related Reading:

** Packaging For Branding – Made In NJ
** Packaging Your Apparel Products
** Why Packaging Matters
** 5 Unique Ways to Package Your Products

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Manage Your Inventory Like A Pro

3 Types of Inventory Every Brand Must Manage

Keeping up-to-date inventory records is sometimes thought of as a mundane and unimportant task. Such is always the case until a company does its quarterly counts. That’s when they realize that half of their merchandise has more or less just walked off completely gone and unaccounted for. That’s why you must manage your inventory like a pro.

Learn How

More Reading On Inventory:

** How Do Shipping and Inventory Models Affect Your Bottom Line
** Why Should You Make Tracking Inventory A Priority
** 3 Creative Ways to Pay for Inventory
** How Much Inventory Do You Need to Launch?

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Funding Basics for Startups

Maker’s Row Live: Funding for Startups

Last week on Maker’s Row Live we had the pleasure of talking to two great guests: Avi Levine of Star Funding and Charlie Morris of Fanmail. The discussion centered around funding for a startup. Avi specializes in Purchase Order Funding, Factoring, and other Trade Finance solutions while Charlie used similar financial tools to start his business.

See the Highlights

More Maker’s Row Live:

** James Peay // Swimwear
** Caryn Hsu // Apparel Factory
** DanaGlaesar // Leather Goods
** Dion Smith // Jewelry Factory

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How to Prepare Your Business for the Holidays

How to Prepare Your Business for the Holidays

The next few months are full of excitement, preparation, vacations, increased sales, increased production and some stress! So one of our factories compiled together their top 6 tips that they rely on to help them remain calm and collected during the holidays.

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Related Reading:
** How to Enjoy the Hustle
** How to Get Focused On Your Business
** The Key to Entrepreneurial Success
** Finding a Work/Life Balance

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How to Build Up Side Income While Working On Your Business

LEARNFACTORIESACADEMY
How To Diversify Your Income Streams While ideally, you’d want to be working on your business 24/7, most of us will need to find other ways to put food on the table while we are ramping up the business. Below are some steps you can take to start building up some side income while you work your business.
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** Related Reading ————————————————————
** The Entrepreneur’s Guide to Money Management ————————————————————

** Mistakes Entrepreneurs Make At the Beginning ————————————————————

** 3 Ways to Save Money While Starting Your Brand ————————————————————

** Tax Planning for Startups ————————————————————

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