Inside SaaS Sales – The sales and marketing cadences of top SaaS companies

Key findings

Companies will follow up for 9 days before stopping contact

74% of companies don’t leave voicemails

Companies will send one email per day until the end of the cycle

Companies that leave voicemails have 160% longer sales cycles

65% of companies hand you to an automated marketing campaign

The average marketing drip campaign is 3 emails long

See Emails from All 281 Companies

TEDx Manchester: AI & The Future of Work from Volker Hirsch

Using the details of a fictional Vodafone employee we signed up to SaaS companies from the Montclare SaaS 250 and the top startups on AngelList.

We made no effort to follow up with the sales outreach, so you get a true picture of how real SaaS teams respond to high-value tickets

Outbound Sales made Simple and Effective

See Emails from All 281 Companies